Clean up Day: 19 November 2023

Sustainability initiative from Vosschemie Benelux | V-Sure


On Sunday 19 November 2023, a total of 88 enthusiastic ploggers, including parents, students, entrepreneurs and local politicians, such as mayor Rik Verwaest and alderman for economy Ilse Lambrechts, took part in the Clean up Day in Lier.

This litter campaign by Vosschemie Benelux was set up in cooperation with Sint-Gummaruscollege Lier and Lier4Business in context of 'sustainable entrepreneurship' to raise awareness of the issues surrounding single-use plastics.

With the WePlog app, the impact of all efforts could be accurately measured. For instance, 45.5 rubbish bags, or 437 litres of waste (almost half a m³!), were collected over a length of 124.42 km in 2 hours. That amounts to about 3.5 litres of litter per km!

In April 2024, we will join Sint-Gummarus College Lier for a second round of clean-up. This way, we are building a cleaner future together!


Extra articles about this great initiative:

https://www.made-in.be/mechelen/lierse-ondernemers-halen-samen-met-leerlingen-de-handen-uit-hun-zakken-voor-clean-up-day/?utm_source=email&utm_medium=social&utm_campaign=share

https://www.lierbelicht.be/content/grootscheepse-opruimactie-wegwerpplastiek